Navigating the Beaufort County Rental Market: Trends and Insights for May 2025

The rental market in Beaufort County, SC continues to evolve, presenting both opportunities and challenges for property owners and renters alike. As a trusted partner in property management, Beaufort Rentals is committed to staying ahead of these trends and providing our clients with data-driven insights to maximize their investments. In this month’s blog, we’ll explore the latest rental market statistics, highlight how Beaufort Rentals is performing compared to the broader market, and offer some key takeaways for homeowners and investors.

Days on Market: A Shifting Landscape

One of the most significant metrics to watch in any rental market is the average number of days properties remain listed before being rented. According to realtor.com, Beaufort County’s average days on market (DOM) currently stands at 61 days, reflecting a competitive yet somewhat slower pace than previous years.

At Beaufort Rentals, we’ve observed an increase in DOM within our portfolio, rising from 40 days in May 2024 to 51 days in May 2025. While this uptick may initially seem concerning, it’s important to note that our properties are still outperforming the county average by ten days—a testament to our strategic marketing efforts, tenant screening process, and commitment to maintaining high-quality listings.

Rent Trends Across Unit Sizes

Rental rates across different unit sizes in Beaufort County reveal a mixed bag of increases and decreases year-over-year (YOY). Here’s a breakdown based on data from zumper.com:

  • Median 1-Bedroom Rent: $1,720, up 4% YOY
  • Median 2-Bedroom Rent: $1,814, down 7% YOY
  • Median 3-Bedroom Rent: $2,375, up 6% YOY
  • Median 4-Bedroom Rent: $2,600, down 13% YOY

These fluctuations suggest shifting demand patterns among renters. For instance, the rise in 1-bedroom and 3-bedroom rents indicates strong interest from professionals, small families, and retirees seeking affordability or additional space without overextending financially. Conversely, the declines in 2-bedroom and 4-bedroom rents could signal reduced demand due to factors like higher mortgage rates impacting larger homebuyers or seasonal variability.

Beaufort Rentals Performance

Despite the broader market dynamics, Beaufort Rentals has consistently delivered solid results for our clients. Our internal reports show that our average rent has increased 10% year-over-year for May,  underscoring our ability to optimize pricing strategies while maintaining occupancy levels. This success stems from our proactive approach to market analysis, tenant retention initiatives, and leveraging technology to streamline operations.

By closely monitoring rent rolls and recurring charges through tools like Rent Manager, we ensure transparency and accuracy in financial reporting. If you’d like detailed insights into your specific property’s performance, don’t hesitate to reach out—we’re here to help!

Key Takeaways for Property Owners

  1. Stay Competitive: With longer days on market becoming more common, ensuring your property is well-maintained, competitively priced, and professionally marketed is crucial.
  2. Adapt to Demand Shifts: Pay attention to which unit sizes are gaining or losing traction locally. Tailoring your offerings to meet current renter preferences can boost occupancy and revenue.
  3. Partner with Experts: Navigating the complexities of the rental market requires expertise and resources. At Beaufort Rentals, we combine local knowledge with industry-leading practices to deliver exceptional outcomes for our clients.

About the Author:
Malory Medaglia serves as the Property Management Advisor at Beaufort Rentals. With a deep understanding of the local rental market, Malory’s expertise has been instrumental in guiding homeowners through the intricacies of property management. Her passion for real estate and commitment to excellence ensures that clients receive top-tier advice and service. If you’re considering diving into the world of property rentals or simply have questions about our services, Malory is your go-to professional.

Email: malory@beaufort.rent
Phone: (843) 595-8899

Please CLICK HERE for a free Rental Analysis.
Reach out to Malory today and benefit from her wealth of knowledge in the Beaufort rental market.